Blog

Evolving PreSales Models: Scaling PreSales Expertise Post-Sale
Demands on and for presales are increasing earlier in deals and throughout...
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Where PreSales Software Fits into Your 2025 Strategy… and How to Choose
CROs are actively looking to AI to give their sellers new competitive...
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Annual Planning: 6 Steps to Justify PreSales Investments
By nature, PreSales leaders are problem solvers, trained to creatively solution using...
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Updating Sales-Led Growth for the Age of AI
About the Author: Deirdre Sommerkamp (LinkedIn) is the Chief Solutions Officer at Skillibrium,...
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How to Implement a Successful, Headache-Free Sales-Product Feedback Loop
About the Author: Dave Schultz (LinkedIn) is an experienced cross-functional leader with a...
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A Systematic Framework to Scale Slam-Dunk Discovery
About the Author: Tom Josephson (LinkedIn) oversees the Solution Consulting team at...
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PreSales Enablement is Broken. Here’s How to Fix it
About the Author: Kerry Sokalsky (LinkedIn), Co-Founder and Managing Director of Tech...
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Introducing the XC Executive Committee
We are excited to introduce the inaugural Xpert Community Executive Committee, a...
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Establish an SE Enablement Program: Creating a Multi-Faceted Approach for Success
Marjorie Abdelkrime (LinkedIn), with over 20 years of experience in the tech...
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Setting Better Boundaries with Sales
Sales Engineers juggle 12 major responsibilities within their role, according to Gartner,...
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What Does the C-Suite Really Think About PreSales?
The diversity of the PreSales skillset and responsibility mix (beyond just giving...
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PreSales Trends We’re Watching in 2024
The PreSales role is expanding in scope, importance, and influence. At XC,...
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Driving Efficiency & Avoiding Burnout: Revisiting A Conversation with John Care
In June, John Care, PreSales expert and Chief Content Officer of Mastering...
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Lessons from a Consumption Model for Every Modern PreSales Organization
To be successful in the current market, companies must go beyond the...
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