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Evolving PreSales Models: Scaling PreSales Expertise Post-Sale

Demands on and for presales are increasing earlier in deals and throughout...
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Establish an SE Enablement Program: Creating a Multi-Faceted Approach for Success
Marjorie Abdelkrime (LinkedIn), with over 20 years of experience in the tech...
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Setting Better Boundaries with Sales
Sales Engineers juggle 12 major responsibilities within their role, according to Gartner,...
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What Does the C-Suite Really Think About PreSales?
The diversity of the PreSales skillset and responsibility mix (beyond just giving...
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PreSales Trends We’re Watching in 2024
The PreSales role is expanding in scope, importance, and influence. At XC,...
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Driving Efficiency & Avoiding Burnout: Revisiting A Conversation with John Care
In June, John Care, PreSales expert and Chief Content Officer of Mastering...
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Lessons from a Consumption Model for Every Modern PreSales Organization
To be successful in the current market, companies must go beyond the...
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